Date coupons for calendar-based timed entry events are now available. Create highly targeted, date-specific promotions that drive sales and boost revenue.
TicketSignup’s calendar-based pricing lets you automate price increases, volume discounts, temporary price changes, and more. However, date coupons are another strategic pricing tool. For example, offer 10% 3 dates of your event with lower than expected sales. Date Coupons for calendar-based events can be integrated into various promotional strategies:
- Boost Midweek Attendance: Offer discounts on weekdays with lower sales to attract visitors during traditionally slower periods.
- Group and Sponsor Incentives: Provide exclusive discounts to large groups or sponsors for specific event dates, enhancing partnerships and group sales.
- Special Event Nights: Promote themed nights or special events with targeted discounts to increase visibility and attendance.
- Merchandise Promotions: Encourage merchandise sales by offering discounts on store items during specific dates or times.
- Last-Minute Sales Push: Deploy time-sensitive coupons to stimulate ticket sales as event dates approach if sales are lower than expected.


How to Create Date-Based Coupons
You can create date-based coupons by going to Financial >> Coupons. Click Add Coupon.

Under Coupon Limitations, there is now an option to limit by date. Select Yes to the option Limit by Date. Use the calendar picker to choose one or multiple dates that the coupon can be applied to. Dates with tickets available appear with an asterisk.

You can learn more about setting up coupons for ticket events here. There are many coupon settings that you can apply in addition to limiting to specific dates, including:
- Ticket and Item Type Restrictions: Limit coupons to specific ticket categories or merchandise, ensuring promotions align with your sales strategy.
- Time-Bound Usage: Set precise time frames during which coupons can be redeemed, creating a sense of urgency and encouraging prompt action.
- Usage Limits: Control the number of times a coupon can be used, whether it’s a single-use code for exclusive offers or a multi-use code for broader promotions.
- Bulk Uploads: Easily generate and upload unique coupon codes in bulk, streamlining large-scale promotional campaigns.
- Coupon URLs: Generate URLs that auto-apply coupons at checkout – perfect for sponsors and digital ads.
Date coupons for calendar-based timed entry events enhance the flexibility and effectiveness of your event promotions.