This month we wanted to highlight creative ways customers are using TicketSignup to simplify event ticketing and deliver a great experience for attendees. July’s roundup features events that range from cheese festivals to bourbon tastings, and they each show off different ways TicketSignup tools can be used to customize websites, increase revenue, and gather helpful insights.
Wisconsin Art of Cheese Festival
The Wisconsin Art of Cheese Festival is a one-of-a-kind food and wine celebration that features multiple tasting experiences and artisan vendors. With complex ticketing needs and high expectations for attendee communication, the organizers have taken full advantage of TicketSignup’s customization tools to make the event clear, engaging, and easy to navigate.
How they’re using TicketSignup:
- Custom Ticket Tiles: Each ticket is clearly presented with images and descriptions, giving attendees all the details they need up front.
- Image Uploads for Ticket Types: Visual elements enhance the buyer experience and reduce confusion across multiple options.

Smoke & Barrel Weekend
Smoke & Barrel Weekend is a multi-day bourbon and BBQ event that emphasizes premium experiences and strong community partnerships. From a clean, custom landing page to sponsor promotion, the team behind this event makes the most of the tools available to maintain brand consistency and professional presentation.
How they’re using TicketSignup:
- Website Builder: Created a branded landing page that reflects their main site’s look and feel.
- Sponsor Highlighting: Embedded sponsor details directly on the site to increase visibility.
- Consistent Branding: Seamless experience for attendees moving between their primary website and the ticket page.


Larry Brew Fest
Larry Brew Fest is a classic beer festival based in Louisiana. While the setup may seem straightforward, this event shows how smart use of TicketSignup’s built-in tools can unlock extra value. From gathering marketing data to selling merch, it’s a great example of simple execution done right.
How they’re using TicketSignup:
- Marketing Insights: A custom question asks attendees where they heard about the event, providing helpful data for future promotion.
- Standalone Store: A separate store page lets the team pre-sell branded merchandise ahead of the event.
- Event Store Integration: Merch and upsells are available during checkout to boost revenue.


Bring Your Event to Life with TicketSignup! Whether you’re running a single-day beer fest or a multi-day culinary experience, TicketSignup gives you the tools to do more—without needing a developer or marketing team. From building out a professional website to increasing your revenue with a store and upsells, we’re here to help.