Customer Snapshot
- Location: Manchaca, Texas
- 15,000+ : Tickets Sold
- Tickets Pre-Sold: 33%
- Tickets from Free Email Marketing: 150
A Smooth Calendar-Based Ticketing Experience for High-Volume Days
Indian Springs Ranch hosts thousands of families each fall for a multi-week festival filled with animals, pumpkins, food vendors, and kid-friendly activities. The Fall Festival attracts many families with toddlers. For parents juggling strollers, bags, and excited little ones, every second counts. Fast check-in and an easy on-site purchase process were essential for keeping lines short and families happy.
TicketSignup’s calendar-based ticketing made it simple for guests to select a date and time slot. The platform handled large traffic surges during peak weekends without slowing down. On busy days with nearly 2,000 attendees, the festival team relied on TicketSignup to deliver a smooth purchase and arrival process. An intuitive purchase path made purchase simple for guests, while the free event day app made check-in and waiver collection a snap for the on-site team.
Indian Springs Free Event Website with a Simple Calendar View
Easy Calendar-Based Ticket Purchase
Report of the tickets sold throughout the Fall Festival. Your report will also include daily revenue.
Top Three Features
1. Exceptional Customer Service
For the Indian Springs Ranch team, TicketSignup’s customer service was the standout feature—especially the support from their account manager, Elisabeth.
“Any time I had any issues, it could be a Saturday at 10am, Elisabeth did it for me… I love that part of it—thank you.”
– Taylor, the event coordinator
The team valued having a responsive partner who understood their needs, helped troubleshoot quickly, and provided personalized guidance throughout the season. TicketSignup also listened closely to feedback, helping shape improvements for future years.
“I like this company and I wanna keep using it, and I want it to get better and better.”
– Taylor, the event coordinator
2. Integrated Email Marketing That Drives Sales
TicketSignup’s free email marketing became a powerful tool for the festival team. Instead of exporting lists to Mailchimp or another third-party platform, they could email past purchasers directly from their dashboard.
The festival generated 150+ ticket sales through these free emails alone.
Historically, convincing guests to buy in advance has been difficult. This year, 33% of all tickets were pre-sold online, a major shift for this type of event. Easy segmentation, branded templates, and streamlined communication helped boost early sales and reduce pressure on on-site ticket lines.
Example of marketing email that the Indian Springs Ranch team sent out early encouraging people to buy tickets ahead of time.
3. All-in-One Ticketing + Waiver System
Safety and liability are core priorities for a family-focused farm event. With TicketSignup, the team could collect digital waivers through the free Ticket App—avoiding stacks of paper and ensuring every signature was stored securely.
Digital waivers also helped grow their marketing list. All new emails collected through waivers automatically flowed into TicketSignup’s email database, expanding their audience for future events.
This all-in-one approach simplified operations, reduced manual work, and helped the festival cover its legal bases with confidence.
A view of the waivers in the event dashboard for an example event
Waiver view from the Ticket app
Wet signature waiver view from dashboard
Looking Ahead: Spring Festival Expansion in 2026
Indian Springs Ranch is adding a new Spring Festival in 2026, including animal-feeding experiences and family activities. They’ll use TicketSignup to sell tickets and market the event.
With thousands of emails already collected through ticket purchases, marketing emails, and waivers, the team will start their spring campaign with a strong customer base.
They’re also exploring Referral Rewards to amplify growth. Inspired by Harpoon Brewery—who sold 1,799 tickets and generated nearly $100,000 in revenue through referrals—they see this as a promising way to increase awareness and drive word-of-mouth ticket sales for the new festival.
“I’m super happy with TicketSignup overall. I looked into other waiver possibilities and I decided to go back to this one because it seemed like the easiest, most effective platform. I’m going to choose this again next year.”
– Taylor, the event coordinator
TicketSignup helped Indian Springs Ranch eliminate friction, support families, grow online sales, and prepare for an even bigger future. With integrated tools and hands-on support, the team is excited to keep expanding their events with a platform that scales with them.