Customer Snapshot

- Years on TicketSignup: 1
- Tickets Sold: 2,170
- Vendors Registered Through the Ticket Platform: 39
Located on Florida’s scenic panhandle, the Forgotten Coast Freedom Festival Air Show delivers a full day of thrilling flight demonstrations and family-friendly entertainment.
In its inaugural year in 2024, the air show was free and organizers used a Facebook page to post all the details for the event. In 2025, event producers introduced a small admission fee to transform the air show into a fundraising opportunity, generating financial support for the Franklin Educational Foundation – the local school district. With this change, the air show needed a ticketing platform that would make the transition to charging for tickets as smooth as possible for organizers and attendees.
With TicketSignup, this transition was seamless. The air show hosted all important event information on their TicketSignup website. The event sold tickets using TicketSignup’s integrated event registration software, checked in attendees with the Tickets App, communicated with their growing list of attendees through email marketing, and much more.
The best part? The organizers did all of this without having to pay anything – with TicketSignup, all of these features are completely free!
Top 3 Features
Free Website Builder
With TicketSignup’s free website builder, the event director, Steve Kirschenbaum, built a website that included multiple content pages, images, and videos.
By showcasing photos and videos from the previous year, visitors could immediately see the excitement and energy of the air show. This helped set expectations and made the event more enticing for new and returning attendees. The website also served as a central source of truth for event details, reducing confusion and the need for constant social media updates.

The website has multiple pages created under “more,” giving site visitors plenty of helpful info
Donations
Proceeds from ticket sales supported the Franklin Educational Foundation.
In addition to ticket purchases, attendees were able to make optional donations directly through the event website. This made it easy for supporters to contribute more and helped maximize fundraising efforts for local education. 16% of all transactions included a donation, highlighting the impact of an easy-to-use donation feature.
Store
Beyond ticket sales, the event also used TicketSignup’s store feature to sell t-shirts online.
Selling merchandise through the event website created an additional revenue stream and allowed attendees to purchase items ahead of time, simplifying on-site sales.

The event website store purchase path view
Creative Uses of TicketSignup Features
The air show organizers used multiple TicketSignup features in creative ways to support attendees, vendors, and volunteers.
They created a private “Kids Ticket (admission with one adult)” option. These tickets were distributed to students in Franklin County schools. Children received free admission as long as a parent or another adult purchased a ticket and attended with them. This helped keep the event accessible for families while still generating revenue.
The event used the ticket purchase path to sell vendor spots. Vendors registered and paid through the same system as ticket buyers, keeping all registrations organized in one place.
They also used a simple ticket purchase path to register volunteers and provide each volunteer with one free ticket to the show. While TicketSignup’s dedicated volunteer feature is not yet available, this approach made volunteer registration and tracking straightforward.

Volunteer registration setup on the backend
Another creative approach was setting show registration tickets — such as Car Show, Bike Show, and Vendor options — to private. These tickets did not appear on the main “Buy Tickets” page. Instead, organizers created separate website pages for each registration type and linked directly to the private ticket options. This kept the main ticket purchase flow clean and easy for general attendees.
Final Thoughts
The Forgotten Coast Freedom Festival Air Show utilized multiple TicketSignup features to make the process before, during, and after the event easy and straightforward.
By using TicketSignup’s free tools, organizers successfully transitioned from a free event to a ticketed fundraiser while improving organization, communication, and the overall attendee experience.
